Addison Bay has teamed up with the Philadelphia Eagles to launch an exclusive activewear line designed for female fans, just in time for the upcoming season. This collaboration aims to fill a gap in the market for stylish, versatile sportswear, allowing women to support their team while looking fashionable. Founder Marguerite Adzick, a lifelong Eagles fan, launched Addison Bay in 2018 and has since dedicated herself to creating clothing that resonates with female sports enthusiasts. The new collection features items like quarter zips, leggings, and stylish dresses and is available at Eagles Pro Shops and online.

By the Numbers
  • The collection features a range of 15 different apparel items.
  • The collaboration was in development for nearly a year before its launch.
State of Play
  • The launch event will take place at Lincoln Financial Field Pro Shop on August 27, 2026.
  • Female Eagles executives participated in the design process, highlighting the brand's focus on authenticity.
What's Next

The ongoing collaboration is expected to evolve with more apparel and potentially widen its reach beyond Philadelphia, bringing style to female fans across the country. Future events may further engage the Eagles fan community, integrating active lifestyle elements with team spirit.

Bottom Line

This partnership is a significant step toward recognizing and empowering female sports fans, merging fashion with fandom. It presents a fresh and stylish way for women to connect with their team, establishing a new standard in sports apparel.