The Buffs Box returns for a second season, continuing the collaboration between Taco Bell and Colorado Athletics after a successful debut last year. Beginning August 20, fans can order a special meal package that includes Taco Bell favorites and collectible cups featuring four key Buffaloes football players. This year, the campaign introduces 鈥淓very Point Matters,鈥� which donates $200 to the Golden Buffalo Scholarship Fund for every point scored by the Buffs during the regular season. In addition, popular players like quarterback Julian Lewis will be featured across Taco Bell's advertising platforms, enhancing the fan experience throughout Colorado. This initiative aims to bring the community closer to Colorado football while supporting student-athletes at the University of Colorado.

By the Numbers
  • The Buffs Box includes four collectible cups featuring Colorado football players: Julian Lewis, DeAndre Moore Jr., DeKalon Taylor, and Liona Lefau.
  • For every point the Buffs score, Taco Bell will donate $200 to the Golden Buffalo Scholarship Fund throughout the regular season.
State of Play
  • The Buffs Box will be available at participating Taco Bell locations in Colorado starting August 20.
  • Alvarado Restaurant Nation and Colorado Athletics have collaborated with Buffalo Sports Properties to enhance the partnership.
What's Next

As the season progresses, fans can look forward to increased visibility of Colorado football through Taco Bell's marketing efforts and potential scholarship contributions based on team performance. Community engagement will likely deepen as the campaign unfolds, enhancing support for student-athletes.

Bottom Line

The Buffs Box not only celebrates Colorado football culture but also supports student scholarships, showing the power of community partnerships in college athletics. The initiative reinforces a fun and supportive environment for fans and athletes alike, ensuring a memorable season ahead.