Marching Tradition Forward: BGSU Athletics Unveils New Style Campaign
BOWLING GREEN, Ohio – The Bowling Green State University Athletics Department has unveiled a new style campaign ahead of the 2026-27 athletic season. In the rapidly changing landscape that is college athletics, the new style campaign pulls Bowling Green back to the athletic department’s roots, recognizing the storied history and tradition of the Falcons while inspiring the department’s visual identity of today. Pulling from the past, the new style campaign pays homage to the community of Bowling Green that has supported the Falcons for generations. The new campaign looks to separate Bowling Green’s visual brand by adding a font and…
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