Mountain West Conference Launches New Brand Identity — Built Bold!
General | 6/24/2026 11:05:00 AM LAS VEGAS — The Mountain West Conference today announced the launch of a refreshed brand identity, including a modernized wordmark, an updated color palette, and a new defining tagline: Built Bold . The rebrand marks a pivotal step forward as the Conference enters a new era—one defined by growth, innovation, and transformation. "This new identity reflects exactly who we are as a Conference and where we're going," said Mountain West Commissioner Gloria Nevarez. "We are bold in our ambition, bold in our commitment to our student-athletes on the field and in the classroom, and bold...
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