UNC Greensboro Athletics has signed a multiyear extension with Taymar, strengthening their collaboration in managing ticket sales and operations for athletic events. This partnership aims to enhance the fan experience and elevate the university's brand, with an emphasis on driving ticket sales for both men's and women's sports. Taymar's new hire, Ashlynn Templin, will take on the role of Director of Ticket Sales and Operations, overseeing initiatives aimed at further increasing ticket revenue.

By the Numbers
  • Taymar increased annual ticket revenue by an average of 26% over the past three years.
  • Group ticket sales grew by 675% during the same period.
State of Play
  • UNCG emphasized improving engagement with its expanding Spartan fan base.
  • Taymar is committed to enhancing the game day experience at the newly renovated Bodford Arena.
What's Next

Taymar will focus on further growing ticket sales, leveraging Templin's leadership to innovate fan engagement strategies and initiatives. The partnership aims to create new opportunities for revenue growth as athletic events resume at full capacity.

Bottom Line

The extension with Taymar signals UNCG Athletics' commitment to strategic partnerships that enhance fan experiences and drive revenue. With effective leadership changes and a history of significant growth, this collaboration is poised to positively impact ticket sales and overall athletic engagement moving forward.