Ole Miss QB Jaxson Dart receiving $100K from NIL deal
OXFORD, Miss. (BVM) 鈥� Ole Miss Rebels quarterback Jaxson Dart is receiving a massive NIL payday in the six–figure range.
Dart is starring in a new back-to-school advertisement for Dick鈥檚 Sporting Goods, and the according to On3. With the partnership, Dart will share his style and gear preferences with fans.聽聽
Ole Miss quarterback Jaxson Dart is starring in a new back to school campaign for Dick鈥檚 Sporting Goods with Kay Adams. He鈥檚 repped by ESM.
The total value of the deal is in the $100K range, has learned. :
— On3 NIL (@On3NIL)
鈥淲e are incredibly excited to partner ,鈥� Jeff Hoffman, Dart鈥檚 agent, told On3. 鈥淛axson鈥檚 unique blend of on-field prowess and off-field charisma aligns perfectly with Dick鈥檚 commitment to inspiring and equipping athletes. This collaboration will provide fans with an up-close look at the intersection of style and athletic performance.鈥�
Dart and his agent certainly made an impressive negotiation. Some could say Dart鈥檚 price tag is bigger than that of Texas Longhorns QB Arch Manning 鈥� who received between with EA College Football 25.
Outside of brand deals, SEC quarterbacks are being paid a hefty amount thanks to NIL collectives. The industry agrees that a quality starting Power Four quarterback costs , per CBS Sports.聽聽
, which also ranks him at No. 10 for He is extremely marketable as an SEC quarterback with nearly 150,000 followers on social media.聽聽
The sky鈥檚 the limit for Dart鈥檚 upcoming NIL deals. He is entering the 2024 college football season as one of the In 2023, he completed 65.1 percent of his passes for 3,364 yards, throwing 23 touchdowns and only five interceptions 鈥� leading the Rebels to their first 11-win season in history.
