Top 5 most influential college athletes
1. Olivia Dunne, LSU gymnastics
Louisiana State University gymnast Olivia Dunne leads the nation as the highest-earning female athlete when it comes to NIL deals. Dunne has an estimated $2.4 million NIL valuation, ranking her at No. 6 on 鈥檚 list for market valuation. She’s landed some of the biggest NIL deals in the country thanks to her 8.5 million followers across , and . The 20-year-old is the most collectively followed athlete in all of college athletics and connects to a wide audience with her NIL deals that range from Forever 21 to Grubhub.聽
Although Dunne isn鈥檛 making the most significant impact in her sport, she still sets herself apart as an athlete with her ability to capitalize on social media. Dunne has been vocal about the fact that she makes content-producing a priority after practice. She鈥檚 reached countless non-sports fans thanks to her silly videos on TikTok. Through her massively growing exposure, she鈥檚 setting an example for athletes that you don鈥檛 have to be the best in order to capitalize the most.聽
