Top 5 most influential college athletes
4. Sunisa Lee, Auburn gymnastics聽
Auburn University sophomore gymnast Sunisa Lee has a market valuation of $1.5 million 鈥� rounding out the No. 10 spot on NIL list. She is one of the most followed women in all of college sports with 3.5 million followers across , and . Her reach to one of the most diverse audiences for any college athlete has allowed her to sign endless lucrative deals including with Invisalign, Gatorade, Target and Amazon.聽
Lee鈥檚 influence stems of course from being one of the most highly-decorated American female gymnasts of all time. The 2020 Olympic gold medalist is a Hmong American who has been using her platform to represent the Asian community and women in sports. Among her many accolades, she was named Sports Illustrated’s 2021 Female Athlete of the Year and recently won the public鈥檚 vote for the Women’s Sports Foundation鈥檚 2022 Sportswoman of the Year Award. In November, she signed a partnership with CLIF Bar that will create funds to Her influence as a college athlete will grow tenfold if she makes it to the Olympics again for Paris 2024.
